STELLA FILIPOV is a Bulgarian-American designer and art director based in sunny Los Angeles.

She explores visual culture through cross-medium practice and research. She has an affinity for work that intersects storytelling, culture, and digital media.



Nespresso Pop
Blue Bottle NOLA
PER—Fostering Curiosity
Samra by The Weeknd
Idealism
First Sip by Bon Appétit
Nestlé Health Science
Zephyrus Festival
American Ballet Theatre
Central Park Zoo
Flower Power Problem
Pavé & Co
Spinnaker Media



WORK
RESEARCH
PLAY
ABOUT

American Ballet Theatre: Project Plié
UI/UX, Brand Identity, Publication Design

Role: Designer
Supervisor: Claudia Scaff
Project Plie, the American Ballet Theatre's diversity and inclusion initiative, involves workshops, scholarships, teacher training, and more. Because of the project's breadth, an independent website and fundraising event improves the content's accessibility.

The visual forefront of the project is Misty Copeland, who in 2015 became the first African American ballerina to be promoted to principal dancer, the highest position one can hold in a ballet company. The treatment of type, layout, and imagery stays true to the ABT look, while branching into its own identity, celebrating the diversity, beauty, and complexity of dance.

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