STELLA FILIPOV is a Bulgarian-American designer and art director based in sunny Los Angeles.

She explores visual culture through cross-medium practice and research. She has an affinity for work that intersects storytelling, culture, and digital media.



Nespresso Pop
Blue Bottle NOLA
PER—Fostering Curiosity
Samra by The Weeknd
Idealism
First Sip by Bon Appétit
Nestlé Health Science
Zephyrus Festival
American Ballet Theatre
Central Park Zoo
Flower Power Problem
Pavé & Co
Spinnaker Media



WORK
RESEARCH
PLAY
ABOUT

Central Park Zoo
Documentary Branding, Filming & Editing

Role: Video, Audio, Design & Concept
Supervisor: Gael Towey & Stephen Doyle

Since 1980, the Central Park Zoo has operated on behalf of the Parks Department in collaboration with the Wildlife Conservation Society, aiming to preserve endangered species and restore habitats in the wild.

This documentary follows curator Sue Cardillo as she details her experience working with the Central Park Zoo. The brand identity for the film uses strong typography and a pared-back color palette to create a direct, grounded visual language—one that frames the subject matter with clarity while keeping the focus on the animals.